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When talking about free traffic source, there is no doubt most webmaster will turn their way to search engine positioning) or SEO . In short SEO is a technique that aims to improve a site search engine ranking and hence driving more traffic to you site in years to come.
So how do you actually get your site rank top 10 in major search engines such as Google? In this article, we will give six secrets that most SEP gurus will tell you and indeed have it works perfectly.
Web Page Title Tags. This is the most important element for any web page to position good in search engines. To make a well optimized site title tag, make sure it’s started on your primary targeted keywords there. Most people just overlooked it and included their site domain name there. which is a mistake. My opinion is unless you are a well known company, do not include a domain name there.
META Tags. Some think they are useless and do not carry any weight to position high your website. But it’s simply not true. Especially when it comes to meta description tag. This is a simple short sentence that tell visitors on what your site is about. Also include your targeted keywords there are also helpful.
Keyword Density. Keyword density is how many repetitions of your keywords appear in the web page. For most readers, three occurrences are already enough. If you repeat it too many times in your copy, it will become odd and may just drive your visitors away.
Page Size. This is an issue people likely to forget these days. It is advised to keep your web page size under 15kb. The reason why a smaller page size is advised is it takes shorter time to load on the visitor browser. Think about it, will you stay on a web page that takes forever to load or stay on a web page just takes a second to load?
Easy site architecture and navigation. When you design your site make sure it is easy for your visitors to navigate your site elements and don’t use components such as Javascript pop ups menus, frames, or image map whatsoever. While these elements seems attractive but they increase your site loading time and also are not search engine friendly. So make sure you have both user and search engine friendly site design as well.
Lastly do not ever use bad techniques that search engine don’t like. Things like hidden text, putting your text color as the same as your page background, small or hidden text links, bad cloaking etc are techniques which you want to avoid.
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